Book Review: Creating a Million-Dollar-a-Year Sales Income - Sales Success through Client Referrals by Paul M. McCordcategories: Book, Business, Marketing, Selling, Referrals, Sales System, Prospecting, Sales Training, Lead Generation, Sales Process, Referral Selling
Top Notch - Best I've Read on ProspectingThis is the best book I've read on prospecting and I think I've read most of them. The author makes sense out of why my sales teams have always found it hard to get lots of good quality referrals and then shows are real, workable process to get them. I've got my team members working this system and it works. We've finally broken the code of how to get real quality referrals. This should be read by every salesperson and every manager.
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