Book: Be Extraordinary! by Justin Honamancategories: Book, Branding, Personal Branding, Coaching, Mentoring, Self-Help, Leadership
Justin Honamanabout this book: I released my first book on personal branding three years ago and immediately started crafting what would become "Be Extraordinary!" based on the input, ideas and feedback I received from speaking, presenting and working with groups around the world. The underlying problem I am looking to help solve with this book is what has become apparent to me in our society today: A gap in leadership. A gap in leaders developing leaders. An unprecedented acceptance of mediocrity.
I want to do something about it - and if I can impact one individual, a handful of individuals, or even a large number of people, this book will have served its purpose.
There is an unprecedented leadership gap - or opening for those that are opportunistic - in our society today. I have not done enough research to state clearly what the drivers are of this gap but most certainly some of it stems from a plethora of factors. The leadership gap is evident from our political system, to our education system, to our role models in business and sports. There is an:
- Unprecedented gap in up-and-coming leadership (our future leaders)
- Unprecedented gap in role models and leaders making wise choices (today's leaders)
- Unprecedented "acceptance" of mediocrity setting in across our society
If you are not prepared to make big change, to pursue big change, to encourage big change, or lead extraordinary change, this book is not for you. This book is centered on one key concept: Extraordinary Leadership. Written in a conversational style, it is filled with thought provoking ideas on transforming yourself individually and as a leader within your organization. Each chapter introduces a Big Idea followed by a Core Message and finishes with an outline for Life Application and a strategic Bottom Line. This book is fast-paced and exhilarating - one that you will want to read over and over again as your pursue extraordinary.
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