Book: The Frugal Book Promoter - 3rd Edition - How to get nearly free publicity on your own or by partnering with your publisher by Carolyn Howard-Johnson

categories: Book, Book Promotion, Carolyn Howard-Johnson, Public Relations, Media Releases, Press Releases, Query Letters, Media Kits, Fear of Marketing, Book Contests, Author Radio, Amazon Sales, Book Marketing

Carolyn Howard-Johnson

about this book: This multi award-winner, now in its third edition, celebrates its 16th Anniversary as flagship of Carolyn Howard-Johnson's HowToDoItFrugally Series of books for writers. For only a few cents a day the third edition of The Frugal Book Promoter assures your book the best possible start in life. The author was inspired to write this book full of nitty-gritty how-tos for getting nearly-free publicity for her UCLA Writers' Program class. A former publicist, journalist, and retailer, Carolyn shares her professional experience as well as practical tips gleaned from the successes of her own book campaigns. She tells authors how to do what their publishers can't or won't and why authors can often do their own promotion better than a PR professional.

A recommendation from BarnesandNobel.com: Feather Schwartz Foster, an author, September 9, 2004
"Packed with Wonderful Information! For anyone who has written a book of any kind - this is a must-have, and must-keep guide! Every chapter is filled with insights and how-tos and a whole bunch of where-to-finds!"

"Dear #amwriting, here's the book you've been hoping to find. I think you'll love it. No, I know you'll love it!"
~ Terrie Wolf, literary agent to clients