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Book: Branding on the Eastern Front - The Quest of a Brand Consultant in the New Europe by Aneta Bogdan
Author Aneta Bogdan

if you read and liked the book:

Branding on the Eastern Front - The Quest of a Brand Consultant in the New Europe by Aneta Bogdan

...you might also like our reading suggestions below

You Are a Brand! How Smart People Brand Themselves for Business Success by Catherine Kaputa
Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and [...]
 
The Banner Brand - Small Business Success Comes from a Banner Brand - Build it on a Budget by Mark A. Cenicola
How can your small businesses compete with a limited budget and little time? Especially against large businesses and other small businesses? By building a great brand, and being seen by current and potential customers. The Banner Brand tells how one businessman enacted a comprehensive branding strategy for his company with very little money. It reveals how he leveraged his mistakes and unpacks the lessons learned running a [...]
 
Beyond Your Logo - 7 Brand Ideas That Matter Most For Small Business Success by Elaine Fogel
There are plenty of hurdles to overcome running a small business. It may have excellent products and services, investment capital, and an ideal location, BUT, if its brand is lackluster or nonexistent, success will be that much harder to attain. Your small business' brand is more than its logo, look, and colors. It emanates from the mindsets, attitudes, and behaviors of anyone and everyone involved in it. And, since success [...]
 
Breakthrough Branding - How Smart Entrepreneurs and Intrapreneurs Transform a Small Idea into a Big Brand by Catherine Kaputa
Even the smallest idea can have BIG impact when positioned correctly. Breakthrough Branding shows entrepreneurs, intrapreneurs, and small businesses alike the secrets to transforming a brainstorm into big bucks. From the grassroots growth of beverage brands like Red Bull, Honest Tea, and Innocent, to the exploding growth of digital brands like Twitter, Weibo, and Groupon; from the cult appeal of stores like Forever 21, to the [...]
 
Your #1 Brand is YOU! - How to Make Yourself Irresistibly Employable for Life by LeTicia Lee
Today's technology and information age forces people to rethink employment profile formats. Identify what makes you exceptional and desirable to potential employers. Knowing how to create your own brand identity from the inside out can help differentiate you and make you irresistibly employable for life. This is a MUST READ for every college student [and high school senior] as well as anyone seeking a new job or making a [...]
 
PERSONAL BRANDING - A Simple Guide to Reinvent & Manage Your Brand for Career Success (Get Promoted Fast Book 3) by Dorothy Tannahill-Moran
If you want to get ahead, you have to be memorable.You can create the kind of image for yourself that helps you lock down jobs, makes promotions a snap, and gain interest from your customers.You might think what you "bring to the table" is clear and desirable but what you offer to others may not be clear at all. Maybe you've felt like your tongue got stuck in your throat at networking meetings when people asked, "So, what is [...]
 
Go From Blog to Brand in 30 Days by Cailin Koy
Ready to turn your blog into a real-life, profit earning business? You've got to brand it first! Go From Blog to Brand in 30 Days is an entertaining, easy-to-read instructional guide that will take you step by step through transforming your blog into an empire that will fuel your success for years to come. In this book, you'll learn how to: - Build your very own professional media kit - - Think like the professional brand [...]
 
Socially Smart - Twitter Plus Facebook, Marketing Multipliers And Brand Boosters by Rolando Gomez
Rolando Gomez, who maintains a high Klout score for social interaction and engagement, explains some tips, strategies and techniques to help build your brand. He'll describe some ideas that might help you in gaining that "infamous" Twitter verified blue checkmark like the one found on his personal Twitter account. Learn how to gain followers, get celebrities and other verified Twitter accounts to follow you and tweet your [...]
 
Consulting 101, 2nd Edition - 101 Tips for Success in Consulting by Lew Sauder
Learn the fundamentals for a successful career in Consulting Follow these 101 tips to become an expert in the consulting profession Consulting 101 is an easy to read instruction guide that provides 101 tips for success in consulting. Using case studies in many of the tips, Lew Sauder provides the reader with advice on real world situations that he has experienced and observed over his more than 25 year career. Consulting 101 [...]
 
Promotional Tips and Tricks for Aspiring Authors in the Digital Landscape by Annie Seaton
I wrote this book to share the knowledge I gained from the slow yet exciting journey to establish my brand prior to the publication of my first book. Learning about websites, blogs, social networking sites gave me valuable knowledge to share with other aspiring authors. My first book was on Amazon bestseller lists for twelve months and I have shared the knowledge of how to get there and sty there in this book. In fact this [...]
 
Insider Secrets To Raising Capital From Angel Investors by Vinil Ramdev
This book has been written after extensive interviews with angel investors and entrepreneurs who have raised capital for their businesses. The book covers critical factors like: - 5 Things Never To Do When Approaching Angel Investors - - 8 Deal Killers - - 4 Things To Do When Approaching Angel Investors - - 4 Characteristics That Make Your Deal Stand Out - - Understanding risk and valuation - And much more....
 
10 Surprisingly Simple Ways to Find Working Capital inside Your Business without Going to a Bank by Richard Obire
What You'll Find in This Book - Whether you are an aspiring entrepreneur hoping to tread these pathways in the near future, or someone who has already been there and done that, you'll realize how important working capital is for your business operations. This is what keeps the wheel of your business fortune rolling! Capital resources trickle down across all business operations, adding value to your offering and capturing [...]
 
Capital Frontline - Raise Conscious Money & Jump-Start Your Business within Healing Capitalism (Money & Consciousness Book 1) by Sam Alaoui
From Wall Street Frontline to the Conscious Capitalism Movement ; how to Get Your Startup off The Ground And have a positive Impact on Society ? Where to Find Investors? How to Gain that Crucial Early Traction ? How to Raise Capital through both Traditional and New Ways of Financing? There has never been a better time to be an entrepreneur because technology changed the game for startups and access to capital is easier than [...]
 
How to Start Profitable Businesses and Organizations from Simple Ideas and With What You Have by Sesan Oguntade
This book, 'How to Start Profitable Businesses from Simple Ideas and With What You Have' will show you simple Christian principles that you can begin to use to conceive ideas and the strategies you can begin to use to execute these ideas at any level you are and with whatever resources you have. It's filled with lots of reference to bible and post-bible days people who used these principles to run great businesses. 1. Do You [...]
 
Cash Money From Crowdfunding by Dwayne Anderson
Discover How Crowd Funding Can Increase Your - Chances Of Getting Funding And Turn Your Dreams - Into A Reality! If you are thinking about starting a business but don't have the capital, you might be wondering about how to put something together. In the past years, there has been a great rise and interest in collaboration. Thanks to the internet and its ability to reach many people in the least amount of time, collaboration [...]
 
Entrepreneurial Essentials - Unconventional Business Wisdom and Bold Tactics by James D. Roumeliotis
A book about implementing refreshing business strategies in the marketplace including: - Strategies every successful leader must know. - Sales Management Tactics for the goal-oriented executive. - Executive Leadership. - Effective Marketing and Branding techniques - - Design, Innovation, and the Luxury Domain. - What you don't know could hurt your business. - Additional thoughts about post-recession marketing - - Effective [...]
 
52 Bible Secrets For Your Business Success - And how organisations have used these secrets in their businesses by Sesan Oguntade
52 Bible Secrets for your business Success - Are You a Christian Small Business Owner and You Want to Improve Your Business Skills and Also Get Inspired on a Daily basis to Take Your Small Business to the Next Level? Get your copy of an interesting book that uses bible principles to teach practical business development skills by Sesan Oguntade Don't take your feet yet off the pedal of developing your small business as a [...]
 
Billion-Dollar Freebies Strategy...Unique and Efficient Small Business Marketing Fundamentals to Grow Your Business by Sesan Oguntade
Do You Want To Discover Secrets Behind The Use Of Freebies By Billionaire Companies And Organizations? Do You Want To Learn How You Can Begin To Use These Secrets In Your Own Business To Increase Profits And Customer Base? Billion-Dollar Freebies Strategy...Unique and Efficient Small Business Marketing Fundamentals to Grow Your Business describes how individuals and successful companies have used free products and services to [...]
 
How to Launch Your Business as a Christian - Even if you have no start-up money and with all the odds against you by Sesan Oguntade
Are you a Christian and you have struggled to launch your cherished business idea which you have kept in your heart for many years now? If you are one, this simple, short and easy-to-read guide will be of great help to you. After I finished a wealth-creation book in my country, I took the decision to include a short survey on the first page of the book and the question below was one of the questions I asked in the survey. [...]
 
Rethinking The Iceberg Principle - Business Insights From The Bottom Up by Brian Daniel Young
From the works of Brian Daniel Young - Businessman | Writer | Audiobook Producer | www.cerilene.com - Definition: Observation that in many (if not most) cases only a very small amount (the 'tip') of information is available or visible about a situation or phenomenon, whereas the 'real' information or bulk of data is either unavailable or hidden. The principle gets its name from the fact that only about 1/10th of an iceberg's [...]
 
IBL Code - Effective Media Communication and Public Performance - essentials of business communication (International Business Language Book 7) by Tami Lancut ...
*** PART 7 - Effective Media Communication and Public Performance *** IBL Code is a premier guide for executives, businesspeople, politicians, celebrities, diplomats, and more seeking to brand a personal image across the globe. Let yourself be understood and appreciated with the help of the IBL Code. vTami Lancut LeibovitzIn your effort to get to know the cultural traditions of foreign countries, you can systematically learn [...]
 
Never Work Again - Work Less, Earn More and Live Your Freedom by Erlend Bakke
Never Work Again: Work Less, Earn More and Live Your Freedom Welcome to a very different kind of business book. Never Work Again shows you how you can build a successful and profitable business without the long hours and high stress that most entrepreneurs suffer from. Trust me - I've been there and it's not fun. In the months after I started my first business I didn't know any better. My business was making me ill, but I was [...]
 
The Three Pillar Model for Business Decisions - Strategy, Law and Ethics by George Siedel
Your friend decides to order a pizza. President Obama decides to authorize the mission that leads to the death of Osama bin Laden. You decide that your business should launch a new product. What do these decisions have in common? They all require using the Three Pillar model of decision making. Our personal, leadership, and business decisions are based on a Law Pillar, a Strategy Pillar, and an Ethics Pillar. The Three Pillar [...]
 
IBL Code - The Code for an Impressive and Representative Appearance (International Business Language Book 4) by Tami Lancut Leibovitz
*** PART 4 - The Code for an Impressive and Representative Appearance *** IBL Code is a premier guide for executives, businesspeople, politicians, celebrities, diplomats, and more seeking to brand a personal image across the globe. Let yourself be understood and appreciated with the help of the IBL Code. vTami Lancut LeibovitzIn your effort to get to know the cultural traditions of foreign countries, you can systematically [...]
 
Common Sense Universal Design by Steve Hoffacker
There is a tremendous emphasis and interest worldwide in people being able to remain in their homes - dwellings that they like and that they cannot replace easily or inexpensively for the quality, layout, and what they would get out of them financially to put toward another one. They need a design strategy that home builders can employ when they originally construct and deliver the homes, that remodelers can use when they [...]
 

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