Book: Grow Your Business Through Social Media - 10 Simple Ways You Can Use Social Media to Increase Sales and Quickly Grow Your Business by Richard Obirecategories: Book, Small Business, Entrepreneurship, Business Growth, Market Share, Digital Marketing, Selling More, Referral Marketing, Customer Engagement, Marketing Tactics, Social Media
Richard Obireabout this book: Yes, there appears to be a lot of tech content in social media use for business. Don't be fooled. Because when you really get down to the heart of the apple, you will find that using social media to expand the marketing and sales opportunities available to your business is really about the intentional and intelligent use of the power of leverage.
Leverage is the ability to use a lever to influence a system, or an environment, in a way that multiplies the outcome of one's efforts without a corresponding increase in the consumption of resources. In other words, leverage is the advantageous condition of having a relatively small amount of cost or inputs yield a relatively high level of returns, in this case fast and growing sales for your business.
Social media is a lever and your dexterity in utilizing it to drive your sales and other business goals is much less of a techy skill than it is about honing your marketing skills and sharpening your business sense.
This eBook will show you the simple ways you can use social media as a lever, intentionally and intelligently, to quickly increase your sales and to grow your business.
You can decide to go it alone, without the leverage that this eBook will provide. And in that case, you will have to rely on your own time, contacts, experience, expertise, money, and other resources. This is a painfully slow way to proceed and it will limit, hinder, and reduce your business success.
Why own a well as the source of water supply to ferry to your customers when you can build a network of pipelines to distribute water directly to their homes?
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