Book: The 7 Deadly Sins of Advertising And How to Avoid Them - Small Business Marketing by Glyn Williamscategories: Book, Advertise My Business, Advertising Mistakes, Business Advice, Marketing Advice, Promotion Tactice, Advertising Tips, Small Business Marketing
Glyn Williamsabout this book: This book aims to help you in your business.
I've been in business for 25 years and a lot of that was spent in advertising. I know what works.
So many books on advertising are written by people that have never had to sell a thing, this is different. It uncovers the major mistakes that business owners make when it comes to advertising and shows you a systematic way of avoiding those mistakes.
If you are in business and spend money on advertising then you owe it to yourself to make sure that your advertising works for you. This book can make that happen.
This is my first attept at a business book. Last year I was taken out of the world of commercial due to a 'high grade dysphonia' which is as close to vocal cancer as you can get. Imagine a sales guy and radio presenter with no voice! what was I to do?
I asked myself the question "what can i do with all my skills and knowledge that does not require a voice" this book is the first of many that will take me into the world of writing.
I hope you get value from it.
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